#6 World Ranking
L
Lily Ray is VP of SEO and Head of Organic Research at Amsive Digital. She is widely recognized as the leading expert on E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) and Google's quality guidelines. Her research on algorithm updates and AI Overviews has been cited by industry leaders globally.
Specialties
E-E-A-TGoogle Algorithm UpdatesAI SearchContent QualityTechnical SEO
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Experience15+ yrsExplore more SEO insights
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