Brian DeanvsCharles Floate

Brian Dean
Founder of Backlinko
Zenith Score
94
World Rank
#4
Charles Floate
SEO Consultant & Link Building Expert
Zenith Score
86
World Rank
#25
Change comparison
Verdict
Winner
Brian Dean
94
+8 points ahead
Runner-up
Charles Floate
86
Category Winners
Visibility
Brian
96 vs 84
Authority
Brian
95 vs 85
Trust
Brian
93 vs 82
Innovation
Brian
92 vs 88
Brian Dean wins in 4 categories, while Charles Floate leads in 0 categories.
Expert Analysis
Brian Dean and Charles Floate both specialize in link building but represent different philosophies. Dean advocates white-hat content marketing through the Skyscraper Technique, earning links through superior content and legitimate outreach. Floate brings expertise in gray-hat and advanced link building tactics, including PBN management and strategies that push boundaries in competitive niches. Brian Dean et Charles Floate se specialisent tous deux dans le link building mais representent des philosophies differentes. Dean preconise le marketing de contenu white-hat via la Technique Skyscraper, gagnant des liens via un contenu superieur et un outreach legitime. Floate apporte une expertise en tactiques de link building gray-hat et avancees, incluant la gestion de PBN et strategies qui repoussent les limites dans les niches competitives.
"Dean for white-hat link building; Floate for aggressive gray-hat link acquisition."
You want sustainable link building through content excellence and ethical outreach.
You need aggressive link building tactics for highly competitive niches.
Score Comparison
Detailed Comparison
| Metric | Brian Dean | Charles Floate |
|---|---|---|
| Zenith Score Breakdown | ||
| Zenith Score | 94+8 | 86-8 |
| World Rank | #4 | #25 |
| Visibility | 96+12 | 84-12 |
| Authority | 95+10 | 85-10 |
| Trust | 93+11 | 82-11 |
| Innovation | 92+4 | 88-4 |
| Profile Details | ||
| Job Title | Founder of Backlinko | SEO Consultant & Link Building Expert |
| Location | Austin, United States | Manchester, United Kingdom |
| Years Experience | 14+2 | 12-2 |
| Agency | Backlinko (Semrush) | Charles Floate Training |
| Specialties | Link Building, Content Marketing, On-Page SEO | Link Building, Gray Hat SEO, PBN Management |
| Certifications | 0= | 0= |